I'd like to thank you for the support you gave us in 2024. Your trust lets us grow our agency and bring more and more interesting projects to life. Beyond the gaming and esports community, working with you also lets us reach more and more gaming fans and the wider public. Let's look back together at what 2024 brought us — in numbers.
PLAYzone.cz
On average, PLAYzone.cz welcomed almost 170,000 unique readers every month. Our articles racked up just under 7,500,000 views. The most-read article passed 100,000 views. We organised 204 tournaments on our gaming platform. Source: NetMonitor
Twitch
On Twitch, we broadcast almost 750 hours of content. Our streams on Twitch alone earned over 2,500,000 views. Viewers sent us 177,000 messages in our streams. The combined followers of our Twitch channels passed 150,000 fans.
Czech National Championship gaming festival
The Czech National Championship's media value topped CZK 27,000,000. Over 6,700 players took part in the qualifiers. Broadcasts of the championship events reached just under 3,500,000 views. The final event welcomed over 26,000 visitors.
Vodafone PLAYzone Arena
More than 90,000 visitors passed through the Vodafone PLAYzone Arena. We hosted more than 150 events here. Visitors enjoyed over 8,500 beef burgers. The number of registered accounts topped 15,000 users.
Social media
On Facebook and Instagram we published over 3,000 posts. Our most successful Instagram post reached almost 914,000 users. The most-liked post gathered over 24,000 hearts. For our followers we prepared more than 30 giveaways.
Thanks for reading all the way to the end. I hope this newsletter caught your attention and gave you some inspiration. If you're looking for new ways to reach the gaming community, I'd be happy to discuss possibilities for working together. Drop me a line anytime.
Lukáš Pleskot
CEO, PLAYzone Agency
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