2023 in numbers

Let me take this opportunity to thank you for the trust you placed in us last year. Your support helps us grow our agency and prepare ever more interesting projects. Oslovujeme už nejenom herní a esportovou komunitu, ale stále více pracujeme i se širší veřejností. A co nám rok 2023 nabídl? Shrňme si jej v číslech.

PLAYzone.cz

Each month, PLAYzone.cz drew an average of nearly 130,000 unique readers. Our articles racked up just under 7,000,000 page views. The most-read article exceeded 130,000 views. On the gaming platform, we organised 190 tournaments. Source: NetMonitor

Twitch

We broadcast 1,400 hours of content on Twitch. In total, our streams were watched by 1,300,000 viewers. Viewers sent us 317,000 chat messages during the streams. The combined follower count of our Twitch channels exceeded 138,000 fans.

National Championship

The media value of the National Championship exceeded CZK 32,000,000. More than 2,200 players took part in the qualifiers. Broadcasts of the competitions surpassed 3,600,000 views. The closing event welcomed over 25,000 visitors.

Vodafone PLAYzone Arena

Over 88,000 visitors passed through the Vodafone PLAYzone Arena. We hosted more than 150 events here. Visitors enjoyed over 3,600 beef burgers. The number of registered accounts surpassed 8,400 users.

Social media

On Facebook and Instagram we published over 2,500 posts. Our most successful Facebook post reached almost 870,000 users. The biggest comment thread under a single post contains just under 5,700 comments. Year-on-year, TikTok views grew by more than 3,200,000. PLAYzone.cz isn't the only one with fast-growing social channels — we also significantly boosted the reach of the National Championship and Vodafone PLAYzone Arena profiles.